7 Proven Tips for Running a Successful Fundraiser on Changia

After analyzing thousands of successful campaigns on Changia, we've identified key strategies that significantly increase your chances of reaching your fundraising goal. Whether you're new to fundraising or looking to improve your results, these evidence-based tips will help you create a more effective campaign.

1. Tell a Compelling Story

People connect with stories, not statistics. Share the journey that led to this fundraiser—the challenges, the hopes, and the difference the funds will make. Include personal anecdotes and emotions to create a genuine connection with potential donors.

2. Set Realistic, Tiered Goals

While it's tempting to aim high, realistic targets are more achievable and encourage early donations. Consider setting tiered goals—a minimum to achieve the essential outcome, and stretch goals for additional impact.

3. Use High-Quality Visuals

Campaigns with photos and videos raise up to 50% more than those without. Show real people and real situations. Update your media throughout the campaign to maintain engagement.

4. Leverage Social Proof

People are more likely to donate when they see others have already contributed. Share updates about donations received and thank donors publicly (with permission).

5. Plan Your Promotion Strategy

Identify which platforms your potential donors use most and focus your efforts there. Create a posting schedule rather than sporadic updates.

6. Express Gratitude Promptly

Thank donors within 24 hours of their contribution. Personalized thank-yours make donors feel valued and more likely to share your campaign with others.

7. Provide Regular Updates

Even if you haven't reached your goal, regular updates keep your campaign visible and show you're actively working toward your objective.